Current Issue - Volume 34 — Jan 2024

Volume 34
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A mall like no other in HANOI

Like its KL counterpart, The Waterfront @ ParkCity – The LINC at ParkCity Hanoi is set to be a community puller with its park-fronting daily shopping and palate pleasers.


Launched in 2010, ParkCity Hanoi has achieved 99% of occupancy as of end-2023. With a mix of locals and expatriates ranging from first-time homebuyers to upgraders, the award-winning master-planned township in Vietnam’s capital is fast becoming a thriving community that embraces diversity. Located in Ha Dong district, ParkCity Hanoi is another proud showcase of ParkCity Group’s development concept, which is grounded on community bonding with seamless connectivity and thoughtful conveniences. As in Desa ParkCity in Kuala Lumpur, residents of ParkCity Hanoi live within a verdant environment surrounded by parks, tree-lined streets and wide pedestrian walkways. Besides ample green spaces, residents enjoy a gamut of facilities at the ParkCity Club Hanoi including swimming pools, tennis courts, basketball courts and a well-equipped gym. The township is also known as the homeground for The International School @ ParkCity Hanoi. To complete the picture, the community will soon welcome its first neighbourhood mall, The LINC.

In the footprints of a winning gambit

The LINC @ ParkCity Hanoi is modelled after its KL counterpart, The Waterfront, which was Malaysia’s only open-concept neighbourhood retail centre when it opened in 2007. Its central location is intended for easy accessibility by the township’s residents even on foot. With a net lettable area (NLA) of 124,471 sq ft, The Waterfront, an award-winning community hub, has been built to meet the everyday needs of the community with offerings such as a grocer, banks, laundry services, clinics, and F&B outlets spread over two levels. Fronting the popular 13-acre pet-friendly Central Park and lake, the retail centre is a social hub for all ages and groups, both from near and far. Community events held throughout the year make the place even livelier.

Thanks to its purposeful location, design and concept focused on connectivity, security and a sense of community, The Waterfront has become one of the most recognised landmarks not just in Desa ParkCity, but also among KL’s most happening leisure and dining lifestyle destinations.

So inspired, The LINC at ParkCity Hanoi aims to accomplish just as much, if not more, in Hanoi.

Beyond its role as the one-stop convenience and social heart of ParkCity Hanoi, The LINC is gearing up to be a wholesome yet trendy leisure and entertainment spot in Hanoi.

“The LINC will bring about added ease and value to our township residents. It will also enhance connectivity in the Ha Dong area and promote curated lifestyle offerings that engage a wider community,” says Yap Chin Hua, General Director of Vietnam International Township Development, a member of ParkCity Group.

Ha Dong is one of Hanoi’s fastest growing urban districts and The LINC is expected to serve its 700,000-large population as well as the entire Southwest Hanoi, thanks to its easy accessibility including via the new Hanoi Metro railway transit. It is also strategically sited near the New Administrative Centre and Hanoi City Centre, which are merely 15 and 35 minutes’ drive away respectively. The 3-storey family-friendly mall will have a gross floor area of about 18,961 sq m and an NLA of 11,842 sq m. It will house, among others, an entertainment zone, an al fresco dining and cafe deck, boutique stores, a kids’ area, about 260 car park bays and 380 motorbike bays. Vietnam’s popular supermarket, Tops Market, is slated to be its anchor tenant. Notably, like The Waterfront, The LINC will be fully managed by the developer.

Enveloped by the township’s serene and green environment and with the town park directly connected to the mall, The LINC is the perfect extension to a fun day out before or after a rejuvenating stroll or jog by its tranquil surroundings. A vibrant social hub within a peaceful sanctuary, from daily necessities to next-level dining, shopping and entertainment offerings, The LINC @ ParkCity Hanoi is set to be a mall like no other in Hanoi city.

For more information on The LINC, please email

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